London, 2nd May, 2014: Specific Media further secures their advertisers' brand safety with verification from ABC.Specific Media has been among the first to be issued the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles kitemark following verification of its brand safety policies and practices by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display market, ultimately giving brands greater reassurance that their...
Source: RealWire