Acquisition will enable retailers, FMCG and B2B industries to increase revenue and commercial success through Big DataNew York – Sep 9, 2015 – Periscope™, a McKinsey Solution, focusing on price, promotion, and assortment optimization, announced today that it has acquired 4tree, a Big Data solution company serving retail, fast moving consumer goods (FMCG) and B2B industries. The increased focus on consumer-centric and loyalty programs have created opportunities for retailers to differentiate from the pack and...
Source: RealWire