Latest Eptica research sees Twitter overtake email for fast, accurate customer serviceReading, 3 March 2015: UK brands are failing to improve the customer service they offer, answering under half (48%) of questions asked via the email, Twitter and web channels, according to a new study. Twitter is coming of age as a customer service channel with more questions answered accurately through social media than email for the first time, although companies failed to successfully respond...
Source: RealWire