Thomas Cook signs deal with Bright North to implement revolutionary new feed tool Convolo, in a bid to increase feeds and conversions

As airline refresh and holiday marketing campaigns are launched, travel group invests in latest technology to increase bookings and broaden exposure via its affiliatesLondon, UK 26th February 2015 - Bright North, a leading ecommerce technology provider has signed a deal with Thomas Cook that will see its feed generation tool Convolo being used to power the travel company's affiliate channel, run through Affilinet. Implementation will parallel an important time of growth for the Thomas Cook...

Source: RealWire