The new service from CARMA sets out to support organisations no matter how simple or complex their requirements. Global Media Intelligence provider CARMA, best known for working with world-leading brands to monitor, measure and evaluate global media, is now reaching out to those organizations not yet on the global stage, with the launch of its monitoring service for the mainstream market, headed up by Mike Kelly, former Head of Client Services at Kantar. In an...
Source: RealWire