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EdTech pioneers predict user engagement and peer-to-peer learning to take front stage in 2014

Submitted by Anonymous (not verified) on Thu, 02/13/2014 - 12:18

IBIS Capital, Edxus Group and OC&C Strategy Consultants make 12 big e-Learning predictions ahead of EdTech Europe 2014London, 13 February 2014 - Media and Tech investment firm IBIS Capital and education technology company Edxus Group have today released their predictions for the biggest trends set to impact the e-Learning industry in 2014 - with a greater emphasis on content, user engagement and peer-to-peer learning topping the list of expectations for the year. Released in conjunction...

Source: RealWire

Cogenta Launches First Global Multi-Currency Pricing Comparison Tool For International Retailers, Brand Managers and Researchers

Submitted by Anonymous (not verified) on Wed, 02/12/2014 - 11:42

Leading retail intelligence technology group Cogenta (www.cogenta.com) has launched the first global multi-currency pricing intelligence tool for retailers, manufacturers, brand managers and researchers. The latest addition to the acclaimed Retail Insight range can convert retail pricing analyses from any number of currencies back into one currency for easy comparison.

DQM Group Expands its IQ

Submitted by Anonymous (not verified) on Wed, 02/12/2014 - 09:33

Big Data is big box office - with the potential to generate up to $3 trillion in economic value globally[1] 12 February 2014 - To reflect the growing enthusiasm for data, DQM Group a leading independent data governance specialist, is expanding its DataIQ operation. The company launched its DataIQ programme of publications, events, research and on-line in 2011 to meet the need for help, advice and insight on all matters data, technology, analytics and governance....

Source: RealWire

Purple WiFi launches Presence Analytics and Location Based Services, allowing venues to track and engage consumers directly based on behaviour and location

Submitted by Anonymous (not verified) on Wed, 02/12/2014 - 08:40

Purple WiFi, the cloud-based Social WiFi software company, has added Presence Analytics and Location Based Services to its Guest WiFi product.Presence Analytics bridges the gap between Google Analytics and the real world, offering real time data and reporting using WiFi technology, similar to how cookies track user browsing online.This arms the venue with an unprecedented level of insight into consumer behaviour and opportunities to engage customers directly. Purple WiFi already serves demographic and engagement information...

Source: RealWire

SYZYGY Group acquires majority stake in award-winning Ars Thanea

Submitted by Anonymous (not verified) on Tue, 02/11/2014 - 15:03

London, 11 February 2014: Digital communication and marketing network, SYZYGY Group has raised its shareholding in Warsaw-based agency Ars Thanea from 26 to 70 per cent. With a current revenue of £2.5 million, Ars Thanea is internationally recognised for its high quality work in the field of digital illustration, animation and interactive design. SYZYGY Group expects its revenues to increase by 20 per cent to £35 million in 2014 with Ars Thanea forming a core...

Source: RealWire

SecondSync unveils first in-depth analysis of TV chatter on Facebook

Submitted by Anonymous (not verified) on Mon, 02/10/2014 - 16:41

First in-depth analysis of Facebook social TV data across multiple countries80% of TV-related chatter on Facebook is generated from mobile devicesMost TV-related Facebook activity happens within the show airingNew findings produced by SecondSync - the UK's leading social TV analytics provider - in partnership with Facebook today provides a unique picture of how socially connected consumers in the US, UK and Australia watch TV programmes and engage in social chatter. With peoples' online activity increasingly...

Source: RealWire

Decibel Insight brings groundbreaking visual analytics tool to market to help brands improve website performance

Submitted by Anonymous (not verified) on Mon, 02/10/2014 - 09:32

World's most comprehensive heatmaps now available following oversubscribed betaLondon, 10th February, Decibel Insight, the visual web analytics company, today released the world's most comprehensive and innovative set of heatmap tools, designed to help organisations understand and adapt to the behaviour of their website visitors.Decibel Insight's heatmaps enable companies to optimise their web content on all devices to improve conversion rates. The new, enterprise-level tools, which incorporate nine of the most advanced heatmaps on the market,...

Source: RealWire

Bruno Mars and David Beckham among Twitter Winners on Super Bowl Night, says Searchmetrics

Submitted by Anonymous (not verified) on Thu, 02/06/2014 - 15:58

Study reveals minute-by-minute tweet trends on Super Bowl nightNew York - February 06, 2014 - Super Bowl half time performer, Bruno Mars, generated more tweets per minute during the event than the other live act, Red Hot Chili Peppers, and he also beat rock band, U2, which premiered its new single in a half time commercial, according to a new analysis of Twitter activity. Former Soccer star David Beckham and Terry Crews, the former NFL...

Source: RealWire

Oxygen8 Group to Showcase Brainstorm Lab at Mobile World Congress

Submitted by Anonymous (not verified) on Wed, 02/05/2014 - 12:39

Brainstorm Lab will provide a creative area for open discussion around innovation at Mobile World Congress5th February 2014 - Oxygen8 Group, the global provider of integrated mobile solutions, today announces that it will be showcasing its creative hub of technical mobile innovation, Brainstorm Lab, at this year's Mobile World Congress. Brainstorm Lab, the innovation arm of Brainstorm Mobile Solutions Ltd (an Oxygen8 Group company), is already delivering solutions to two of the world's largest MNO's...

Source: RealWire

Thomas Sabo invests in ShopperTrak for store traffic analytics

Submitted by Anonymous (not verified) on Wed, 02/05/2014 - 11:32

Retailer will use leading traffic counting solution to analyse global performanceHigh Wycombe, UK — 5th February 2014 - Thomas Sabo, a global jewellery and lifestyle brand, has selected ShopperTrak to manage retail traffic counting and analytics in its 86 standalone stores worldwide. The system will be used across 13 countries to provide Thomas Sabo with daily insight into store performance and sales conversion rates. The organisation will extend the system to the company's franchise network...

Source: RealWire