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Nimble Storage Enables Brightsource to Increase Efficiency of Disaster Recovery Processes

Nimble Storage (NYSE: NMBL), a leading provider of flash-optimised hybrid storage solutions, today announced that Brightsource, a marketing services and technology company, has deployed Nimble Storage flash-optimised hybrid storage arrays to enable its disaster recovery strategy. By leveraging the Nimble CS-series arrays and Nimble InfoSight Brightsource implemented efficient array-based replication across multiple sites, and simplified the management and reporting of its IT environment. Brightsource's IT team is responsible for the infrastructure supporting the company's data...

JTN Research Extends Commitment to Confirmit to Support Triple-Digit Growth and Major Expansion

Capability of Confirmit solution "simply wasn't available elsewhere"London, UK and Oslo, Norway and New York, NY: 25 February, 2014: Confirmit, the leading global solutions provider for Customer Experience, Employee Engagement and Market Research is pleased to announce that JTN Research has placed Confirmit at the centre of its business development plans with a further three year investment in the solution.As one of the leading online Market Research (MR) companies in Central and Eastern Europe, JTN...

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HeyStaks Launches New Advertising Product to Create New Revenue Streams for Mobile Operators

Barcelona, Spain, 24th February, 2014, HeyStaks Technologies (www.heystaks.com), the innovative collaborative search analytics startup, today announced the launch of its new Intent-driven Advertising product. The product enables mobile operators to uncover new revenue streams by identifying monetizable user intent. The announcement was made on the opening day of the 2014 Mobile World Congress in Barcelona, an event that attracts over 80,000 industry leaders and innovators to showcase the latest advancements in mobile technology. When people...

Proxama and VALID sign 3 year licensing agreement in Latin and South America

London, 24 February 2014: Proxama PLC (AIM: PROX), the global platform provider of mobile proximity marketing, mobile wallet and payment solutions, VALID (BM&FBovespa: VLID3), a leading provider of payment solutions, identification and telecommunication systems for the Latin and South American markets, have signed a three year exclusive license and distribution agreement.Under the terms of the agreement, VALID will integrate Proxama's TapPoint® suite of mobile wallet, mobile marketing and loyalty applications into VALID's offer to key...

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Marketing Automation Firm SENSORPRO To Sponsor Olympic Hopefuls

SENSORPRO, the marketing automation platform trusted by brands and preferred by agencies, today announced their sponsorship of Olympic hopefuls Thomas and Jessie BARR. Thomas holds three National Senior titles and Jessie was a member of the 4x400m relay team in the London 2012 Olympic Games. Both compete in the 400m Hurdles category and are training for the World Championships and Rio 2016."We don't aim for half measures" said Jesse BARR "we plan to rank amongst...

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Aito and Tecnotree form strategic product-based alliance

Partnership to develop and sell Product Recommendation Analytics to mobile operators.Espoo, Finland - February 19, 2014: Today, Aito Technologies, a leading provider of customer experience analytics (CEA) for mobile operators, and Tecnotree, a global provider of telecom IT solutions for the management of products, customers and revenue, announce a partnership to jointly develop and sell Product Recommendation Analytics, a joint product offering recommending products and services to mobile operators' subscribers.The joint partner product will be...

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Confirmit Wins CUSTOMER Magazine 2014 Product of the Year Award

Confirmit MyMobile honoured for accelerating Voice of the Customer programmes with in-the-moment feedbackLondon, UK and Oslo, Norway and New York, NY: 18th February, 2014: Confirmit, the leading global solutions provider for Customer Experience, Employee Engagement and Market Research, announced today that TMC, a global, integrated media company, has named Confirmit MyMobile a CUSTOMER 2014 Product of the Year Award winner.Confirmit MyMobile provides enterprises with the ability to capture in-the-moment feedback from respondents, regardless of their...

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Specific Media unveils Eyeview European partnership with KFC campaign

Specific Media expands creative offering by partnering with Eyeview, the leading online personalised video solutions provider, to offer custom advertising based on client-specific parametersLondon, 17 February 2014: Specific Media has partnered with New York-based ad tech firm Eyeview, to provide personalised creative offerings to brands across all screens throughout its European network, with KFC launching the first client campaign.The partnership allows brands across Europe to work with Specific Media to create multiple real-time, dynamic iterations...

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Permissions and strong customer relationships critical for SoLoMo marketing to succeed, research shows

Study by data analysis firm GI Insight reveals vast majority of consumers demand companies lay groundwork before embarking on Social Local Mobile campaignsLeicester, February 2014 - New research on Social Local Mobile (SoLoMo) marketing by customer insight company GI Insight reveals that 70% of UK consumers are only happy to receive location-based commercial messages via their mobile phone if they have given prior permission for the company sending the communications to contact them.The study, based...

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Growth-Hacked by your own Phone?

The latest apps that could turn you into a spammer London and Dallas, February 13th, 2014 - AdaptiveMobile, the world leader in mobile security, today called out a growing, aggressive form of viral marketing, used by many of the latest app developers, that is starting to pose an increasing concern for many subscribers, with complaint figures on the rise. This form of growth hacking, as it is known, is where a user-installed app will request...

Source: RealWire