New research commissioned by North Plains shows an over-reliance on email to manage digital assets – but UK organisations are seeking to change
Submitted by Anonymous (not verified) on Thu, 01/22/2015 - 11:1022nd January 2015, London, UK - North Plains has announced the results of independent research around how marketing and other business professionals manage the wide variety of digital assets that make up their campaigns and communication strategies. The results found that while every single respondent thinks digital asset management is important and the majority can see areas where they'd like to improve asset management, there is still an over-reliance on email to share, track and...
Source: RealWire