Pancreatic Cancer Ads Blasted for Saying Disease Is Worse Than Other Cancers
Submitted by Anonymous (not verified) on Thu, 02/13/2014 - 15:48Pancreatic Cancer Action has issued a thoughtful, heartfelt defense of its controversial U.K. awareness campaign that shows sufferers saying they wish they had other types of cancer with higher survival rates. One print ad in the series uses a quote from 24-year-old pancreatic cancer patient Kerry Harvey—"I wish I had breast cancer"—as its headline and notes that the survival rate is only 3 percent, the lowest among all 22 common cancers.