On the heels of a splashy Manhattan opening, Primark launches first global campaign with a focus on winning over U.S. consumers.
In the age of AI, Etsy wants to celebrate the moments that make us human.
ADWEEK spoke to Ben & Jerry's co-founder Ben Cohen about his activism, sticking to his brand mission, and the case for preserving independence.
From reach to ROI, ad leaders from Netflix, Disney, Fox, and more reveal the challenges marketers are facing during upfront season.
From a lo-fi video game to darkly funny musicals to meta movie marketing, here are ADWEEK's 2026 Cannes contenders.
After 35 years with the company, the chief consumer marketing officer will leave next year.
The Late Show averaged 6.7 million viewers, as Colbert took his final bow.
The media company recently sold off half of its identity, part of a broader strategy to create a tighter, more durable business around military and auto.
How a 119-year-old insurance company wins with a contrarian creative strategy.
According to exclusive eMarketer data, the market will grow nearly four times faster than TV overall and linear will keep most of the money.
