1. RealWire marketing news
  2. View items

Articles from RealWire marketing news

Primary tabs

Pegasystems showcases latest omnichannel marketing application for first time in Europe at Technology for Marketing and Advertising 2015

Submitted by Anonymous (not verified) on Wed, 02/18/2015 - 16:00

New Pega Marketing application enables real-time decisions across all channels for more effective targeting, improved customer experience and increased revenuePegasystems has announced that it will be demonstrating the latest enhancements to its marketing application, Pega Marketing, at the forthcoming Technology for Marketing and Advertising show. The company also is one of the event's major sponsors. As well as exhibiting (Stand D22), Pega's marketing and decisioning expert Robin Collyer will be leading a Marketing University seminar...

Source: RealWire

Harald Knapstein Appointed Head of Global Marketing at Matrix42

Submitted by Anonymous (not verified) on Wed, 02/18/2015 - 14:57

Continued brand development and support for international growth LONDON, ENGLAND, 18th February 2015: Matrix42 (www.matrix42.com), a top provider of software for workspace management has announced that Harald Knapstein has been appointed Vice President of Marketing for Matrix42. This leadership position will see him take on responsibility for the planning and implementation of the global marketing strategy in close collaboration with the executive board, product management, and sales. Knapstein aims to make a lasting contribution to...

Inoapps Appoints Pascal Grumel As VP of ERP Applications

Submitted by Anonymous (not verified) on Tue, 02/17/2015 - 11:11

Inoapps (www.inoapps.com), the leading Oracle Platinum Partner and applications specialist, has announced the appointment of Pascal Grumel as Vice President of ERP Applications. Pascal joins Inoapps from Paris based Magellan Consulting; where as Senior Manager he gained considerable experience of Oracle Applications. This included both ERP implementations & the provision of strategic IT advice across a wide range of industries, including the energy sector. In his new role, Pascal will have global responsibility for driving...

Valentine's Day Study: Which Online Flower Delivery Companies Are Most Visible In Google Searches And On Social Media?

Submitted by Anonymous (not verified) on Thu, 02/12/2015 - 14:10

Searchmetrics study shows ftd.com and proflowers.com are top performers in search and social San Mateo - 12 February, 2015 - As Americans get ready to spend $2.1 billion on flowers on Valentine's day this year, ftd.com is ranked the most visible of ten top US online flower delivery companies both in organic searches on Google.com and in Google's paid search listings. While content from proflowers.com is the most visible on social networks, taking account of...

Source: RealWire

EPiServer Named A Web Content Management Systems Contender By Global Independent Research Firm

Submitted by Anonymous (not verified) on Thu, 02/05/2015 - 11:00

EPiServer and Ektron Highest Scores in Evaluation Include Multichannel Delivery, Content Authoring and Workflow, and Mobile WebSTOCKHOLM and NASHUA, NH, 5 February, 2015 -- EPiServer, a leading provider of digital marketing and e-commerce solutions, today announced it has been named a contender in Forrester Research, Inc.'s latest Wave report on Web Content Management Systems. EPiServer was among the select companies that Forrester invited to participate in its "The Forrester Wave™: Web Content Management Systems, Q1...

Source: RealWire

IMImobile and Universal Music nominated with 'The Kleek' for the 2015 Global Mobile Awards

Submitted by Anonymous (not verified) on Thu, 02/05/2015 - 09:25

The Kleek, a pioneering music app designed and built specifically for Africa, shortlisted for 'Best Mobile Music App' of the year.London, United Kingdom, 5th February 2015 - IMImobile, a global technology company providing software and services which help businesses capitalise on the growth in mobile communications, today announced that it has been shortlisted for the 2015 Global Mobile Award. The Kleek, a pan-African Universal Music Group streaming service, is nominated for 'Best Mobile Music App'...

Source: RealWire

Services Purchasing Automated With Blur 5.0

Submitted by Anonymous (not verified) on Wed, 02/04/2015 - 10:33

4 February, 2015: blur Group, the international e-commerce company providing a better way for businesses to buy or sell services, is releasing the latest upgrade of its e-commerce platform. blur 5.0 enables automation of the pitch selection process shaving weeks off of the time taken by businesses to find a solution that fits their exact requirements. The release of blur 5.0 removes the need to wade through dozens of tender documents to shortlist the best...

Source: RealWire

Lowdownapp Ltd Offers Customized 'Faster Than Search' Mobile Service For The Enterprise

Submitted by Anonymous (not verified) on Mon, 02/02/2015 - 12:30

Lowdown mobile service equips time-crunched individuals with critical information in advance of important meetings scheduled in their smartphone calendar. Lowdown for Business, now available through Apple Volume Purchase Program (VPP), can be tailored to specific business needs, allowing organizations to bring new context to client meetings and customer engagement. STORY HIGHLIGHTS:Today's decision by Lowdownapp Ltd to offer a customized version of Lowdown, its mobile first service for B2B needs, builds on the success it has...

Source: RealWire

MetaPack announces nominations for the Delivery Excellence Awards 2015

Submitted by Anonymous (not verified) on Fri, 01/30/2015 - 14:30

Winners to be announced at the Delivery Conference on February 3rd London, UK, 30th January 2015 - The MetaPack Group, the leading provider of eCommerce technology for delivery services, today confirmed the nominations for retailers and carriers in the Delivery Excellence Awards. To view and vote for the nominations visit here https://www.etouches.com/esurvey/index.php?surveyid=25659. Winners will be announced at the sixth annual Delivery Conference on 3rd February 2015.

Awards for digital communicators is now welcoming entries

Submitted by Anonymous (not verified) on Thu, 01/29/2015 - 12:43

Thursday, January 29, London - We are surrounded by high budget digital consumer campaigns that excite and impress. The work being done in business to business communications can be just as new, exciting and innovative but doesn't get the attention and accreditation it deserves. The Digital Impact Awards is a programme in place to honour digital stakeholder communications and provide reward to corporate communicators. The Digital Impact Awards, now accepting entries, is the leading event...

Source: RealWire