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Fleets Grow Online Driver Entitlement Data Usage

Recent Freedom of Information figures seen by the ADLV (Association for Driving Licence Verification) www.adlv.co.uk, show a significant rise in the volume and frequency of online driving licence data checking by UK Fleets. The 2016 DVLA statistics show that there was a 30.4% increase in checks by online intermediaries compared to the same period last year. The ADLV expects this growth to continue throughout 2016 and well into 2017, with the total number of checks...

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Zylpha Launches First PayPal Solution For Lawyers

Leading UK legal systems innovator Zylpha (www.zylpha.com) has launched the first PayPal utility for legal practices. The new integration enables law firms to take clients’ payments easily including: initial ‘on account’ funds, disbursements, diarised invoice sums and final settlements. Zylpha believes that the new solution, which operates within LexisNexis Visualfiles, provides a fast, easy and customer friendly method of securing client funds. In addition, where required, The PayPal integration can be used in conjunction with...

Lego, Amazon, Metrobank and IKEA Win Inaugural eXchange Awards From TransgressiveX

New brand measurement and optimisation agency, TransgressiveX (TX) continues its disruptive market entry with its Inaugural eXchange Awards. This is the first time an agency has launched its own sector awards scheme.“TransgressiveX believes in better marketing through forensic brand guidance” says Nadim Sadek, prominent consumer psychologist and MD of TransgressiveX, former Global CEO of Millward Brown’s Qualitative network, and Worldwide Commercial & Strategy director of Research International. “This is delivered through its unique Brand eXchange...

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WP Engine Unveils Web’s First WordPress PHP 7 Compatibility Checker

JULY 7, 2016 – London, UK: WP Engine, a company that powers amazing digital experiences for websites and applications built on WordPress, today is announcing PHP Compatibility Checker plugin, the web’s first tool to verify PHP 7 compatibility on WordPress websites. Available beginning June 29, 2016 on the WordPress Plugin Repository, the checker can be used to test WordPress website code conformance and whether an existing codebase is compatible when upgrading to PHP 7, the...

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Campaign-specific contracts on the rise as social media changes the rules of celebrity engagement

The emergence and rapid uptake of social media has changed demands, expectations and outcomes of traditional celebrity-led campaigns, finds the Celebrity Intelligence and Econsultancy report.London/New York. When it comes to selecting a brand ambassador, celebrities remain the number one choice. But now, thanks to a whole new generation of social media talent, the way marketers are engaging and working with celebrities has changed. According to ‘The Future of Celebrity Marketing’ research report, social media has...

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VXL launches digital signage solution ‘for everyone’

VXL today launches its new digital signage solution, Illumineye DS Suite – a complete software and media-player package designed to make high-quality digital signage available to everyone, at a more affordable price than ever before.Manchester, United KingdomLeading developer of software and hardware solutions, VXL, today enters the digital signage market with a new product – Illumineye DS Suite. Engineered from the ground up to deliver everything a company needs to deploy digital signage – but...

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ADLV Survey Shows That 91% Of Hauliers Want Online CPC & Tacho Data Checking

A survey of over 100 senior UK haulage fleet managers, conducted by the Association for Driving Licence Verification (www.ADLV.co.uk), has shown that 91% of respondents want CPC & Tacho data to be available alongside online driving licence checks. They also believe that its inclusion would eliminate the industry’s current but imprecise reliance on visual data checking. A further 90% felt that the availability of CPC and Tacho information would make their own monitoring of driver...

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Neustar MarketShare and Twitter Team Up to Measure Social Media’s Effectiveness on TV

Research Reveals Combined TV and Twitter Advertising Results in 18 Percent Return on Investment June 29, 2016 – STERLING, Va. – Neustar, Inc. (NYSE: NSR) a trusted, neutral provider of real-time information services, today announced that it has joined forces with Twitter in Spain to give marketers the insights needed to validate the impact social media has on TV, and in-store sales. Neustar MarketShare DecisionCloud, an industry leading holistic planning and attribution solution, and the...

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IBM iX ranked top of Econsultancy’s Top 100 Digital Agencies 2016 list for the first time

Today, Econsultancy launches the 2016 edition of its annual Top 100 Digital Agencies report, highlighting the biggest digital agencies across full service and marketing, design and build, technical, creative and media.Consultancies are now dominating the top of the table, with Accenture Interactive in 2nd place behind IBM iX, and Deloitte Digital following in 5th place. SapientNitro and BAE Systems complete the top five, in 3rd and 4th place respectively.The total fee income of the Top...

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Irish Food Board - Bord Bia - Appoints TransgressiveX to Develop New Snack Brand

Bord Bia - the Irish Food Board - has enlisted forensic brand guidance agency TransgressiveX to develop a new snack brand with Stript Snacks, Ireland’s foremost snack producer. The intention of the tripartite agreement is to leap-frog current category dynamics and to establish truly best-in-class brand assets to dominate the sector. TransgressiveX, based in Kensington and operating worldwide, is led by prominent consumer psychologist Nadim Sadek, ex-Worldwide Commercial and Strategy Director of Research International.Bord Bia...

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