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Emoderation rebrands to The Social Element, launches Emotional Resonance Analysis for brands

Submitted by Anonymous (not verified) on Thu, 01/05/2017 - 12:14

Social media agency Emoderation – which works with some of the biggest brands in the world – has rebranded to become The Social Element, and launched a new ‘Emotional Resonance Analysis’ service, the first under the new brand.The rebrand from Emoderation to The Social Element reflects the massive growth in providing social media strategic, creative, and engagement services for brands such as KLM, Primark, Toyota and the Oprah Winfrey Network.“I founded Emoderation in 2002, before...

Source: RealWire

Love2shop Business Services Secures 85 Clients on its Evolve Digital Rewards Platform

Submitted by Anonymous (not verified) on Wed, 12/21/2016 - 10:59

…Blue chip clients look to reward customer loyalty and employee performance through Love2shop’s digital rewards solution.…Wirral, UK – 21st December 2016 - Love2shop Business Services, a specialist provider of employee and customer engagement solutions, is delighted to announce the rollout of its Evolve digital rewards platform across 85 household brands, including blue chip organisations. Evolve is being used in organisations such as EDF, Ladbrokes, Travis Perkins, Bristol Energy and Gala Bingo to either reward customers...

Source: RealWire

Periscope™ By McKinsey Bolsters Revenue Growth for Businesses with New Marketing, Sales, Customer Experience and Insight Solutions

Submitted by Anonymous (not verified) on Tue, 12/06/2016 - 11:30

New Solutions Complement Periscope’s Existing Platform Designed to Drive Sustained Impact for Clients across Industry SectorsNew York and London – December 06, 2016 – Periscope™ By McKinsey, announced today that it is enhancing its platform with new Marketing, B2B Sales, Customer Experience, and Insights capabilities. These additions will increase clients’ marketing effectiveness and sales, and bolster customer service and satisfaction. The solutions are fully integrated into the Periscope platform, which helps drive multi-year revenue growth...

Source: RealWire

Intershop Customer Bunzl to Present Digitalization Project at B2B Online in Amsterdam

Submitted by Anonymous (not verified) on Tue, 12/06/2016 - 10:34

7-8 December, Mövenpick Hotel, AmsterdamAmsterdam, Netherlands, 6 December 2016 – Intershop customer Bunzl is one of the key speakers at this year’s B2B Online event, which will take place on 7-8 December, 2016 in the Mövenpick Hotel, Amsterdam. Stephan Lucke, IT Director at multinational distribution specialist Bunzl, will share insights into the company’s recent B2B commerce project with Intershop. He will discuss lessons learned, future plans, and give hands-on advice on how to plan and...

Source: RealWire

Game developers monetise anonymous data from mobile apps

Submitted by Anonymous (not verified) on Tue, 11/29/2016 - 14:59

Tutela introduces additional revenue stream for mobile app developersLondon, 29 November 2016 - Tutela, experts in anonymous data monetisation, has announced that it is re-opening its partnership program and adding to its network of mobile app partners, offering an additional revenue stream to select mobile games and app developers. Typical annual revenues for participants with apps with 3-5M daily active users (DAUs) in Europe and North America are estimated to be in the region of...

Source: RealWire

Intershop Takes the Lead in New Benchmark of E-Commerce Solutions

Submitted by Anonymous (not verified) on Mon, 11/28/2016 - 15:35

Independent analysis conducted by NBS System and ESV Digital confirms Intershop’s top position as e-commerce solutions providerIntershop Commerce Suite comes in first for B2B features, internationalization capabilities, and performanceJena, Germany, November 28, 2016 – The latest benchmarking report for e-commerce solutions by NBS System and ESV Digital has ranked Intershop Communications as leader in the area of e-commerce solutions in France. Key findings based on the quantitative assessment of functionality across key business capabilities include:B2B:...

Source: RealWire

Neustar Research Reveals Lack of Collaboration Between Finance and Marketing Departments

Submitted by Anonymous (not verified) on Tue, 11/15/2016 - 14:00

78 Percent of Executives Indicate Marketing and Finance Alignment is Critical but Few Companies Show Signs of AlignmentNovember 15, 2016 – STERLING, Va. – Neustar, Inc. (NYSE: NSR), a trusted, neutral provider of real-time information services, today released the findings of a commissioned study conducted by Forrester Consulting, which discovered that many companies lack collaboration between their marketing and finance departments. Although marketing and finance recognize the value that improved collaboration can have, both departments...

Source: RealWire

RiddleBox Launch Pulse Plus - an Innovative Business Performance Measurement Tool

Submitted by Anonymous (not verified) on Mon, 11/14/2016 - 10:00

Pulse Plus is Unique - the First ‘Plug & Play’ Online Business Performance Measurement ToolRiddleBox, long established thought leaders and innovators announce the launch of Pulse Plus, the first ‘plug and play’ business management performance assessment and measurement tool.“This has been eight years in development,” says RiddleBox co-founder Dr Ram Raghvan. “One of our clients, in an attempt to describe Pulse Plus, suggested that it was a ‘three dimensional Myers Briggs’, but that really doesn’t...

Source: RealWire

Finalists announced 2016 UK & Ireland Employee Engagement Awards

Submitted by Anonymous (not verified) on Fri, 11/11/2016 - 10:00

Big brand finalists include: Astra Zeneca, Bookatable, Cancer Research, Fullers, Heathrow Airport, Lloyds Banking Group, Macmillan, Tesco, Virgin Trains… Winners announced at Gala ceremony at Wembley Stadium on January 26, 2017Tables selling out fastLondon – November 11, 2016 – The 2016 UK Employee Engagement Awards in association with People Insight, today announces its shortlist of companies that put workforce engagement at the heart of their strategy.Founder Matt Manners said: “As the first and only truly...

Source: RealWire

Confirmit Announces Young Market Researcher Awards

Submitted by Anonymous (not verified) on Thu, 11/10/2016 - 09:30

Company leverages 20 years of Market Research excellence to identify 20 future industry leadersLondon, UK and Oslo, Norway and New York, U.S.: 10th November, 2016 — To celebrate twenty years of innovation in Market Research, Confirmit has expanded its recognition programme to include an award honouring young, innovative Market Researchers who represent the future of this ever-evolving industry. The Young Market Researcher Awards programme will highlight and reward the work of twenty Market Researchers who...

Source: RealWire