Articles from RealWire advertising feed

Searchmetrics Announces Industry-First Tracking of Mobile App Performance in Search Results

Submitted by Anonymous (not verified) on Tue, 04/05/2016 - 13:05

Searchmetrics Suite™ Ranks Mobile App Performance, Delivers Unique Competitor Keyword Insights and Provides Error-Tracking and Alerts for Critical Web PagesSAN MATEO, Calif. -- April 5, 2016 – Searchmetrics today announced several new features for its industry-leading search and content performance software suite, including the first-ever ability for online marketers to track and compare how their mobile apps perform in paid and organic searches.Searchmetrics’ Mobile App Rankings is the first to automate the way app owners...

Source: RealWire

Gartner Positions SAP Hybris as a Leader in 2016 Magic Quadrant Report for Digital Commerce

Submitted by Anonymous (not verified) on Mon, 04/04/2016 - 13:00

MUNICH — April 4, 2016 — SAP Hybris, a leading provider of omni-channel customer engagement and commerce solutions, today announced it has been positioned by Gartner, Inc., as a leader in the Magic Quadrant for Digital Commerce[1]. This is the third consecutive year that SAP Hybris has appeared in the leaders quadrant. The report states that “digital commerce platforms enable organizations to build B2B, B2C or B2B-to consumer (B2B2C) commerce sites and support a continuum...

Source: RealWire

Publishers Clearing House Protects its Enterprise Digital Footprint with RiskIQ

Submitted by Anonymous (not verified) on Wed, 03/23/2016 - 13:13

External Threat Management Platform Detects and Eliminates Rogue Mobile Apps to Protect PCH Brand and its CustomersLondon, UK, March 23, 2016 – RiskIQ, the leader in external threat management, today announced that Publishers Clearing House is using RiskIQ to monitor and protect its enterprise digital footprint from fraudulent mobile apps that threaten its Brand and customers.Publishers Clearing House is a leading omni-channel media company offering a broad range of products, digital entertainment, and services to...

Source: RealWire

Facebook and email beat Twitter for retail sector customer service

Submitted by Anonymous (not verified) on Thu, 03/17/2016 - 11:44

New retail study from Eptica finds growing inconsistency between different channelsReading, 17 March 2016: Facebook is the most accurate digital channel for retail customer service, ahead of email and then Twitter, according to new Eptica research. UK retailers could successfully answer 59% of questions asked on Facebook, 55% on email and 45% on Twitter, although only 10% provided consistent responses across these three channels. This is in stark contrast to the US, where email beat...

Source: RealWire

Shopitize extends reach to 25 million through partnership with Johnston Press

Submitted by Anonymous (not verified) on Wed, 03/16/2016 - 11:43

London, 16th March 2016: Mobile marketing platform Shopitize has extended its reach to 25 million consumers in the UK thanks to a partnership with publisher Johnston Press. The partnership will give Johnston Press, one of the UK’s largest publishers with 250 newspapers and associated websites, a smarter way to build brand loyalty with its readers through a range of rewards, all activated through the Shopitize mobile marketing platform. With a reach of 25 million consumers,...

Source: RealWire

123ContactForm Launches 123 Form Builder for Weebly To Make Website Building More Effective

Submitted by Anonymous (not verified) on Tue, 03/15/2016 - 11:00

Popular web form builder 123ContactForm announced today the launch of their form building app - 123 Form Builder for Weebly, one of the leading website building services. The purpose of the partnership is to make the website building process easier, faster and more effective.The app enables Weebly users to create and customize a wide diversity of forms such as contact, order, event registration forms, as well as surveys, quizzes and many other types of forms....

Source: RealWire

Deutsche Telekom chooses MarketShare, a Neustar Solution, to provide digital audience analytics

Submitted by Anonymous (not verified) on Tue, 03/15/2016 - 09:51

Leading telecom will optimise campaigns for maximum ROILondon, 15 March, 2016 – MarketShare, a Neustar Solution, a global leader in advanced marketing analytics software, today announced that it has been selected by leading telecoms operator, Deutsche Telekom, to effectively monitor and optimise for consumer decision points across a plethora of cross-channel customer journeys. Using MarketShare’s holistic attribution solution, DecisionCloud Action, Deutsche Telekom will be able to see the true value of each customer interaction and...

Source: RealWire

Periscope, a McKinsey Solution, Included in Independent Research Firm’s Product Innovation Report for Retailers and Consumer Brands

Submitted by Anonymous (not verified) on Mon, 03/14/2016 - 14:00

New York – March, 14, 2016 – Periscope™, a McKinsey Solution, focusing on price, promotion and assortment optimization, today announced that it was included in Forrester Research, Inc.’s “Reinvent Product Innovation To Revive Your Brand” report, by George Lawrie, published on January 29, 2016. Aimed at Application Design & Development (AD&D) professionals, the report provides insights on how they should be using big data insight and applications to support the essential product innovation for retailers...

Source: RealWire

Pricing and Competition the Biggest Challenges Facing Law Firms in EMEA and APAC, New Survey Reveals

Submitted by Anonymous (not verified) on Mon, 03/14/2016 - 10:44

88% of marketing and business development professionals are changing marketing strategies to win new business; 62% are actively targeting international growthLONDON, U.K., 14 March 2016 – Research undertaken by LexisNexis® Enterprise Solutions, a provider of technology solutions to professional services firms, reveals that law firms (57%) across geographic regions are optimistic about growth in 2016, but pricing (for 52%) and competition (for 46%) pose the two biggest challenges to achieving this goal. The research report...

Source: RealWire

NetBooster to move to IFRS

Submitted by Anonymous (not verified) on Thu, 03/10/2016 - 17:05

NetBooster (FR0000079683 – ALNBT – PEA-PME eligible), a leading independent European agency in digital performance marketing, today announces its move to International Financial Reporting Standards (IFRS).The switch to IFRS will provide investors and other users of financial statements with the ability to compare the financial performance of NetBooster on a like-for-like basis with its international peers and provide more transparency to investors on the Group’s performance. It represents yet another step in making NetBooster’s Investor...

Source: RealWire

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