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Brits turn to social media to understand EU referendum suggests new research

Submitted by Anonymous (not verified) on Thu, 06/23/2016 - 14:07

26% of people used social networks to share and receive info about the EU vote, and 6% said it helped them switch sides One in four Brits (26%) used social networks such as Facebook and Twitter to share and receive information about the EU referendum in the run up to polling day according to a national survey. And 6% of the 1000 people questioned said the information they found through social media played a role...

Source: RealWire

Akamai Taps SDL to Improve Multilingual Web Marketing

Submitted by Anonymous (not verified) on Tue, 06/07/2016 - 12:06

Global leader in content delivery streamlines website management for its own multilingual web properties to deliver improved customer experience and reduce internal costsMAIDENHEAD, U.K. & WAKEFIELD, Mass. – June 07, 2016 – SDL (LSE: SDL) today announced that Akamai, the global leader in content delivery network services, has rebuilt its corporate website and increased the effectiveness of its multilingual marketing efforts by leveraging SDL’s web and language technologies alongside specialized language services. Akamai revolutionizes how...

Source: RealWire

Celebrus Launches New Breed of Connectors to Stream Real-Time Customer Digital Data into Applications

Submitted by Anonymous (not verified) on Tue, 06/07/2016 - 07:00

7th June 2016, London, UK – Addressing the increasing demand for real-time decisioning and streaming analytics, and taking advantage of Celebrus real-time data, three new Celebrus Connectors have been launched today as part of Celebrus Version 8 Update 16. These new Connectors, additions to the suite which already feeds data into Hadoop, MongoDB, Teradata, Oracle, MySQL and SQL, stream real-time data into a variety of industry-leading third party applications to power decisioning, marketing automation, fraud...

Source: RealWire

Agile Wings grows portfolio with Love Systems acquisition

Submitted by Anonymous (not verified) on Wed, 05/25/2016 - 11:40

25th May: Agile Wings, an international business incubator for the marketing and dating technology sectors, has expanded its portfolio with the acquisition of Love Systems Inc.Founded in 2006, Love Systems is a US-based company serving an international community dedicated to self improvement. The company offers a range of dating and lifestyle products and services, using e-books, video courses and live training, tailored to single professional men over the age of 25.Sam Van Campenhout, CMO of...

Source: RealWire

Circus PPC awarded etyres PPC advertising contract

Submitted by Anonymous (not verified) on Mon, 05/23/2016 - 10:24

Circus PPC has been selected by tyre retail and fitting service, etyres, to manage their online PPC advertising accounts.Having managed their own PPC accounts internally over the last few years etyres reached out to Circus PPC to review and compile a strategy that could deliver the efficiencies & growth demanded by the business and the franchisees.etyres felt they had reached a point where they now needed an expert agency to deliver on those goals.“We are...

Source: RealWire

UK Company 'Circus PPC' Wins Google's Prestigious EMEA Ready To Rock Award

Submitted by Anonymous (not verified) on Mon, 05/23/2016 - 08:50

In the First Award of its Kind, UK Based PPC Agency 'Circus PPC' wins over European & Middle East Competition With a lavish presentation at Berlins Motorwerks in May, Circus PPC were recognised for their dedication to quality, effectiveness and growth in AdWords advertising.The Ready to Rock competition was an AdWords competition open to all Google Partner Agencies across the whole EMEA. By analysing accounts, looking for technical excellence, growth and development, Circus PPC’s accounts...

Source: RealWire

Changing the Game for B2B: Intershop at B2B Online 2016

Submitted by Anonymous (not verified) on Mon, 05/09/2016 - 13:00

9-11 May 2016, Loews Chicago Hotel, Chicago, IL, USABooth #401Chicago, IL, 9 May 2016 – Basketball legend Bill Walton will join Intershop at B2B Online 2016 in Chicago to present a keynote session, ‘Changing the Game for B2B’.The presentation, held at 9.15am on Tuesday 10 May, will explain how by controlling and guiding the game towards their strengths and capabilities, B2B companies can learn how to succeed in an environment with bigger and stronger players....

Source: RealWire

Employer Brand Management Awards sets benchmark for brand communications

Submitted by Anonymous (not verified) on Wed, 04/27/2016 - 11:40

The inaugural Employer Brand Management Awards celebrates excellence in creating a successful employer brand and benchmarks the companies that are best able to engage, attract and retain their employees and potential employees.Developing and protecting an organisation’s reputation as an employer is important not only with regards to the attraction and retention of employees, but in terms of the company’s overall efficiency, brand value and sustainability. The Grand Prix award was given to Odeon and Synergy...

Source: RealWire

Neustar European Growth Continues with Strong DNS Adoption by Online Businesses

Submitted by Anonymous (not verified) on Wed, 04/13/2016 - 09:14

32% Growth in Number of Customers Requesting Neustar DNS Services from 2014 to 2015London, UK. 13th April 2016 – Neustar, Inc. (NYSE: NSR), a trusted, neutral provider of real-time information services, today announced that the company has experienced strong take up - 32 percent growth from 2014 to 2015 - of its secure and managed DNS services by European online business customers, including brands such as Tesco, Netrefer and All Saints.Neustar UltraDNS ensures businesses’ websites...

Source: RealWire

Eptica unveils new strategy and branding, focused on enabling meaningful conversations between organizations and individuals

Submitted by Anonymous (not verified) on Tue, 04/12/2016 - 09:32

Multichannel customer experience company opens new headquarters and US officeParis, Reading, Boston, Singapore, 12 April 2016 – As it celebrates its 15th anniversary global multichannel customer interaction software company Eptica today launched its new strategy, positioning and branding. Building on its heritage, this coincides with major expansion at the company, including the opening of its new, larger Paris headquarters and its new US office in Boston, Mass..“At Eptica we are extremely proud of the achievements...

Source: RealWire