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Sensorpro announce a new capability to help marketing teams meet GDPR requirements

Now Marketers can easily design a Subscriber experience with signup forms, welcome emails and website code that can be used right away."GDPR is important to our pan-European deployment," said Sam Giles, Applications Analyst at WD40. "The Sensorpro GDPR capability with multi-language Signup forms & Subscriber activity dashboard are important tools that help compliance requirements."The Sensorpro GDPR module includes:Intuitive form & welcome email designerTemplates for Bootstrap, Wordpress and popular web frameworks.Automated notification of new SubscribersDeploy forms...

Fincons Group enables launch of Mediaset's Smart TV advertising platform

Fincons Group supports Mediaset’s Publitalia ’80 for launch of pioneering addressable advertising solution04 April 2018 – Fincons Group, a leading global IT business consulting firm, has been a key enabler behind the launch of Publitalia 80’s new advertising products ADD+Plus. Publitalia ’80 is now able to offer addressable advertising capabilities as well as a broad and engaging digital platform to advertisers by leveraging Smart TV capabilities and broadband-broadcast convergence across all Mediaset’s portfolio. Mediaset is...

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Paywizard and Diagnal unveil strategic partnership to drive targeted real-time multichannel customer engagement

New joint offering combines the analytic power of Paywizard Agile with the marketing execution capabilities of Diagnal’s Engage platformUtilises Paywizard’s Decision Moments framework with Diagnal Engage's ability to deliver real-time social media and digital marketing campaigns to target customers at the right time for the right business outcomesCombined proposition to debut at NAB Show 2018, where demos will be available on the Paywizard standLondon, 28 March 2018 – Paywizard, the pay-TV subscription, billing and customer...

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Confirmit Hits Record for New Customers in 2017, Continues Momentum into 2018

Company achieves outstanding customer growth, reaches new heights in technology and continues to drive the CX industryLondon, UK, Oslo, Norway and New York, NY, 28 March, 2018 – Confirmit closed out 2017 with an exceptional year of achievements, most notably securing a record number of new customers and continuing relationships with long-standing accounts. Companies such as BuzzBack, ICM Direct, LexisNexis, Mathematica, RS Components and Virgin Money are among the organisations entering 2018 with Confirmit. Confirmit...

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CleverTouch launches marketing technology solution and becomes a Marketo Accelerate partner

Created by CleverTouch DevLab, Momentum revolutionises the email creation process for regional and central marketers using Marketo®Alresford, UK – 27 March 2018 – Today, CleverTouch, one of Europe’s leading Marketing Automation consultancy and service provider, announced their latest product offering, Momentum - a marketing technology platform that revolutionizes the email creation process in Marketo Engagement Platform® – has become a Marketo Accelerate partner. Momentum’s mission is to make email creation easy for the entire marketing...

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Continuous Listening to Patients and Healthcare Professionals at Heart of 7i Group and Confirmit Collaboration

‘In-the-moment’ insight to contribute to improved patient outcomesLondon and Manchester, UK, New York, NY and Oslo, Norway: 27 March 2018: Confirmit and 7i Group Ltd, a specialist healthcare consultancy, have formed a strategic collaboration to harness their Market Research and pharmaceutical sector knowledge and expertise. The collaboration will enable an enhanced patient-centric approach to drug development and the evolution and delivery of medicines, devices and treatment protocols. 7i will use Confirmit’s text analytics solution, Confirmit...

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New Searchmetrics Study: How Mobile Marketers Can Win on Google Page One with Universal Search

Fewer traditional links on page one means mobile marketers must target Google’s universal search boxes including videos, knowledge graphs, direct answers and app suggestionsSan Mateo, March 20, 2018 ‒ Online marketers seeking to follow their customers from desktop to mobile through organic search find fewer opportunities to build their brands and grow revenue as Google’s evolving first page challenges them to feature in search via voice, direct answers, apps, videos and a growing list of...

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Mobileum launches new research report: The New Rules of Roaming and how Mobile Operators should play to win

March 2018, Cupertino, California Mobileum, the leader in roaming and traveller data analytics, announces new research aimed at telecom service providers looking to understand key trends and identify new opportunities to transform and monetize roaming business in an increasingly disrupted marketplace. A key finding is that initiatives in customer behavorial analytics, and new predictive models, can deliver accurate conclusions of roaming customers, with clear graphical representation of results. An analytics based approach enables operators to...

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Experteye delivers on innovation with Confirmit

Flexibility and credibility key to continued selection of industry-leading MR platformLondon, UK, New York, NY and Oslo, Norway: 15 March 2018: Experteye has marked the seventh anniversary of its partnership with Confirmit with renewed commitment to Confirmit Horizons as the Market Research (MR) platform underpinning its growing research and benchmarking business in the UK and Europe.Established in 2002, Experteye has developed a range of products and services which enable its customers in the automotive, fleet...

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Zylpha 2018 Survey: Client Care, Brand Reputation and New Technology Emerge As Top Legal Practice Priorities

Client care, brand reputation and new technology have emerged as the top priorities for Legal Practices, in the third annual survey carried out by UK legal technology innovator Zylpha (www.zylpha.com). In all, 92% of respondents feel that optimizing Client Care is now the main objective, albeit this contrasted with a figure of 78% when the survey was conducted last year. This year’s result is reinforced with the figure that 87% of respondents feel that practice...

Source: RealWire