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Rebranded data-driven dialogue agency Adeptiv UK announces new management team

Submitted by Anonymous (not verified) on Wed, 05/16/2018 - 09:59

London office of Netherlands agency group helps brands address challenges posed by tech and dataData-driven dialogue agency, Yourzine UK, has rebranded to become Adeptiv UK, with a new management team that includes ex-DigitasLBi Business Director, Jake Richards, as Managing Director. Alisa Fleischmann, previously of Wunderman and OgilvyOne, has been brought in as Client Services Director. The rebranded agency, whose key UK accounts include ODEON, operates as the London office of 250-strong Dutch agency group, Adeptiv,...

Source: RealWire

Confirmit Launches B2B Account Health Solution

Submitted by Anonymous (not verified) on Wed, 05/09/2018 - 08:56

Drives improved business outcomes from greater understanding of the complexities found in B2BLondon, UK, Oslo, Norway and New York, NY, 9 May 2018 – Confirmit has announced the launch of a new solution designed to help stakeholders in B2B organisations understand the health of their account portfolios, and manage revenue risks from the frontline through to executive management. The solution directly addresses the toughest challenges facing Account Management and Customer Success teams in B2B organisations....

Source: RealWire

77% of CSR Managers Agree That Local Good Causes Are Losing Government Funding; Yet Most Firms Support a Handful of Big National Charities, Finds Survey from The Good Exchange

Submitted by Anonymous (not verified) on Wed, 04/18/2018 - 08:59

75% agree that corporate fundraising is becoming more important to the local community, yet nearly 60% supported between just one and five good causes in the last year, largely due to administrative overheadNewbury, 18th April 2018 – Not-for-profit, The Good Exchange, has today released the results of new research into the key drivers and challenges involved in charitable giving within UK organisations. Conducted by Censuswide Surveys, the research polled 201 corporate social responsibility (CSR) managers...

Source: RealWire

Ultima Displays Launches Its Exclusive Vision Banner Range

Submitted by Anonymous (not verified) on Mon, 04/16/2018 - 09:00

Unique to the portable display market, the full range of Vision Banners will be unveiled for the first time at Sign & Digital in Birmingham (24-26 April, 2018)Corby, UK, 16 April 2018 – Ultima Displays, Europe’s leading one-stop solutions and hardware providers, has launched its new ‘Vision’ Banner range, a modern, sleek and elegantly designed range of display solutions. Offering a solution for all needs and budgets, the Vision Banner range is designed to display...

Source: RealWire

New Searchmetrics Study: How Mobile Marketers Can Win on Google Page One with Universal Search

Submitted by Anonymous (not verified) on Tue, 03/20/2018 - 13:46

Fewer traditional links on page one means mobile marketers must target Google’s universal search boxes including videos, knowledge graphs, direct answers and app suggestionsSan Mateo, March 20, 2018 ‒ Online marketers seeking to follow their customers from desktop to mobile through organic search find fewer opportunities to build their brands and grow revenue as Google’s evolving first page challenges them to feature in search via voice, direct answers, apps, videos and a growing list of...

Source: RealWire

Experteye delivers on innovation with Confirmit

Submitted by Anonymous (not verified) on Thu, 03/15/2018 - 09:15

Flexibility and credibility key to continued selection of industry-leading MR platformLondon, UK, New York, NY and Oslo, Norway: 15 March 2018: Experteye has marked the seventh anniversary of its partnership with Confirmit with renewed commitment to Confirmit Horizons as the Market Research (MR) platform underpinning its growing research and benchmarking business in the UK and Europe.Established in 2002, Experteye has developed a range of products and services which enable its customers in the automotive, fleet...

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Skout welcomes a university, a VR company and top 50 integrated marketing agency to its list of innovative clients

Submitted by Anonymous (not verified) on Tue, 03/06/2018 - 14:20

6th March 2018: Cheshire based B2B PR agency Skout has welcomed a trio of new clients, expanding the business’ regional, national and sector base, contributing to what’s set to be the agency’s highest earning year to date.Skout has been appointed by Birmingham City University (BCU) to deliver a number of B2B content marketing campaigns raising awareness and building authority of the university’s business services. Skout will start by creating a collection of content assets to...

Source: RealWire

Confirmit Promotes Claire Sporton to SVP, Customer Experience Innovation

Submitted by Anonymous (not verified) on Wed, 02/28/2018 - 09:15

Industry expert expands role to drive the discipline of CX ManagementLondon, UK, New York, NY and Oslo, Norway: 28 February 2018: Confirmit has announced the promotion of Claire Sporton to the role of SVP, Customer Experience Innovation. In this newly-created position, Sporton will be responsible for ensuring that the company continues to deliver the market-leading expertise and technology that businesses need to support their CX programmes. Sporton has worked closely with Confirmit’s clients since she...

Source: RealWire

Zylpha 2018 Survey: Client Care, Brand Reputation and New Technology Emerge As Top Legal Practice Priorities

Submitted by Anonymous (not verified) on Tue, 02/27/2018 - 13:02

Client care, brand reputation and new technology have emerged as the top priorities for Legal Practices, in the third annual survey carried out by UK legal technology innovator Zylpha (www.zylpha.com). In all, 92% of respondents feel that optimizing Client Care is now the main objective, albeit this contrasted with a figure of 78% when the survey was conducted last year. This year’s result is reinforced with the figure that 87% of respondents feel that practice...

Source: RealWire

Episerver Reports 34 Percent Increase in Cloud Revenue, Calls 2017 its Year of “Hyper Growth”

Submitted by Anonymous (not verified) on Mon, 02/26/2018 - 15:00

The Company Maintains Strong Momentum and Hiring with Increased Demand for Cloud Solutions and New Products Irvine, Calif. -- February 26, 2018 -- After delivering record growth in 2016, Episerver, the company transforming digital experiences, saw continued business acceleration in 2017 as demonstrated by record revenue and bookings growth and continued expansion of its market-leading position. Driven by strong market demand for its Digital Experience Cloud™ and several major product investments in artificial intelligence (AI)...

Source: RealWire