I never thought I'd hear Tegan and Sara in an Oreo commercial, but I also never thought Tegan and Sara would make bouncy dance pop, so everything's up in the air at this point. The Canadian duo provided a pretty awesome version of the "Wonderfilled" jingle for this "Dare to Wonder" ad from The Martin Agency (it first aired during the Grammys) promoting a series of limited-release Oreo flavors including berry, peanut butter, lemon and mint.

Article imported: Tue February 4, 2014, 8:35 pm

Controversial craft beer brand BrewDog is protesting Russia's anti-gay laws with a new product, called "Hello, My Name is Vladimir," promoted with the hashtag #NotForGays.Just days ahead of the start of the Sochi Winter Olympics, the new beer has gone on sale in bars as well as online.

Article imported: Tue February 4, 2014, 8:35 pm

The crush of Super Bowl promos Fox aired in support of The Following didn’t appear to give it much of a boost, as Monday night’s installment delivered the lowest ratings in the slumping sophomore thriller’s history.

Article imported: Tue February 4, 2014, 8:35 pm

In addition to being your media columnist, I'm actually rather renowned for being a sensitive and thoughtful expert on social mores and etiquette. (If you didn't know that, well, screw you.

Article imported: Tue February 4, 2014, 8:35 pm

Yum Brands, owner of the KFC and Taco Bell fast-food chains, posted fourth-quarter profit that exceeded analysts' estimates on sales gains at its international division.

Article imported: Tue February 4, 2014, 8:35 pm

First Look Media, the journalism venture from eBay founder and Chairman Pierre Omidyar, has hired Michael Rosen as its chief revenue officer, making him the startup's first hire on its business side.Glenn Greenwald, the blogger who has worked closely with Edward Snowden, was the first to join First Look Media on the editorial side.Mr.

Article imported: Tue February 4, 2014, 8:35 pm

Good Housekeeping is a monster brand for parent company Hearst. The 129-year-old magazine is among its largest in terms of revenue, with more than 4.4 million subscribers. Consumers place enormous trust in the Good Housekeeping Seal.

Article imported: Tue February 4, 2014, 8:35 pm

In marketing, sometimes the greatest obstacle to greatness can be attempting to re-create greatness. Advertising seems to know only how to cheapen art, making it incredibly rare to find an homage that doesn't feel like a commercialized cardboard cutout of the original. So it was ambitious enough for The Sunday Times and agency Grey London to attempt this ad devoted to iconic moments in art, music and film. But then they doubled down by choosing to create one seamless take that brings each of these masterworks to life.

Article imported: Tue February 4, 2014, 8:35 pm

In marketing, sometimes the greatest obstacle to greatness can be attempting to re-create greatness. Advertising seems to know only how to cheapen art, making it incredibly rare to find an homage that doesn't feel like a commercialized cardboard cutout of the original. So it was ambitious enough for The Sunday Times and agency Grey London to attempt this ad devoted to iconic moments in art, music and film. But then they doubled down by choosing to create one seamless take that brings each of these masterworks to life.

Article imported: Tue February 4, 2014, 8:35 pm

Time Inc. CEO Joe Ripp is continuing his winnowing of the publishing company ahead of its spinoff from Time Warner, announcing layoffs while eliminating the longtime brand operating clusters that contained the company’s diverse titles. Instead of having News/Business/Sports, Style & Entertainment and Lifestyle groups, a legacy of the former CEO Ann Moore years, the company’s titles—including 25 U.S.

Article imported: Tue February 4, 2014, 8:35 pm