Procter & Gamble Co.'s Tide saved $4 million on a spot in this year's Super Bowl and instead spent the game on Twitter talking about other people's ads.In all, Tide created 22 Vines and related tweets with joking plays on other brands' ads, all involving messes that Tide could clean up and bearing the #GetsItOut hashtag.
Netflix announced on Tuesday that it intends to offer $400 million worth of senior notes due 2024, through an offering to qualified institutional buyers.
Netflix says it intends to use the net proceeds from the offering for “general corporate purposes,” including capital expenditures, investments, working capital and potential acquisitions and strategic transactions.
Proactive International PR Ltd, an award-winning multimedia public relations & marketing consultancy is pleased to announce the appointment of Joanne Turner to the Board of Directors with immediate effect. Joanne has been an Account Director with Proactive International PR for over two years and has helped develop and manage some of the consultancies key clients globally. With over 12 years B2B/B2C marketing and PR experience, Joanne has delivered communications strategies to help companies grow brand...
Source: RealWire
Proactive International PR Ltd, an award-winning multimedia public relations & marketing consultancy is pleased to announce the appointment of Joanne Turner to the Board of Directors with immediate effect. Joanne has been an Account Director with Proactive International PR for over two years and has helped develop and manage some of the consultancies key clients globally. With over 12 years B2B/B2C marketing and PR experience, Joanne has delivered communications strategies to help companies grow brand...
Source: RealWire
Proactive International PR Ltd, an award-winning multimedia public relations & marketing consultancy is pleased to announce the appointment of Joanne Turner to the Board of Directors with immediate effect. Joanne has been an Account Director with Proactive International PR for over two years and has helped develop and manage some of the consultancies key clients globally. With over 12 years B2B/B2C marketing and PR experience, Joanne has delivered communications strategies to help companies grow brand...
Source: RealWire
It’s pretty safe to say that Gwen Stefani couldn’t look bad if she tried.
The style icon and inspiration for just about any girl from the 1990s until today has shown that even moms and those who are pregnant can still look hot.
Mother to boys Kingston and Zuma, the singer/songwriter/actress/fashion designer recently announced she’s preggers with a third boy. She and rocker Gavin Rossdale are expecting their new arrival in about a month or so.
The Food and Drug Administration is hoping a little fear can go a long way in warning teens of the cost of smoking. In the agency's first national public education campaign ads dramatize the health consequences of smoking mixed with a little bit of vanity to convince teens not to smoke. Created by Draftfcb, in one set of ads, an African-American male teen and a white female teen are told by a clerk in a convenience store that the money they've just laid down for a pack of smokes isn't enough. The male then takes a pair of pliers and rips out his teeth.
The Food and Drug Administration is hoping a little fear can go a long way in warning teens of the cost of smoking. In the agency's first national public education campaign ads dramatize the health consequences of smoking mixed with a little bit of vanity to convince teens not to smoke. Created by Draftfcb, in one set of ads, an African-American male teen and a white female teen are told by a clerk in a convenience store that the money they've just laid down for a pack of smokes isn't enough. The male then takes a pair of pliers and rips out his teeth.
Attention men: Want hair-care products that turn your hair into a sentient toupee capable of the most charming antics? No? Really, it's better that it sounds. It's great for when you're in a business meeting and some dial tone is droning on about whatever who cares, and the hot woman across the table is eyeing you hard … it will mack on your behalf without anyone noticing. So says one of two new oddball spots from Wieden + Kennedy for Old Spice hair products, vaguely reminiscent of Axe's walking-hair-loves-headless-boobs commercial from 2012.
The push-to-talk walkie talkie-type feature of many feature phones of old may seem antiquated, but such capabilities were once highly valued by certain people and professions. Because of this, many Nextel phones were mainstays of many construction sites and manufacturing facilities. When Nextel was bought by Sprint, however, the focus quickly shifted from push-to-talk as Nextel was gradually subsumed within Sprint.