Google is bringing real time branding metrics into its ad technology via an integration with comScore, the company announced today.The integration will allow both publishers and advertisers to instantly monitor whether their campaigns are hitting the right age and gender metrics, and adjust accordingly.
Its no secret that fans love Miley Cyrus, but one fan went to great lengths to make his sentiments crystal clear.
As a matter of fact, his gratuitous effort was so creative, it actually went viral. However, the creative aspect is the fact that he’s already met the singer, not once but twice.
One of the most important documents ever, in the history of democracy, has made its way to the United States to be a part of an exhibit that will open on Friday.
A copy of the Magna Carta, which dates back nearly 800 years, was flown across the Atlantic Ocean, from England’s shores to its new temporary home at the Houston Museum of Natural Sciences.
The document will remain with the exhibit for six months before it is flown back home for its 800 year anniversary.
Just in case there was still anyone thinking that James Franco does not want to be a part of everything that he possibly can, it has now been announced that he is adapting yet another book.
Franco will direct a film about a low-budget film called The Room. The film will be called The Disaster Artist, and it is an adaptation of the behind-the-scenes memoir titled The Disaster Artist: My Life Inside The Room. The book was co-written by Greg Sestero, who also appeared in the film, and Tom Bissell, a journalist.
Diahann Carroll, the 78-year-old actress who had agreed to play Lena Younger in the new Broadway version of A Raisin in the Sun, has decided not to pursue the part after all.
Google announced a new partnership with comScore today that it said will improve its ability to tell brand marketers about their digital campaigns. Google touted a new measurement tool—available to DoubleClick advertisers and publishers—that will deliver real-time data about who is seeing ads through the platform. This real-time data would allow advertisers and publishers to tweak campaigns on the fly to make sure the marketing reaches the intended audience.
Comedian-actor Chris Kattan has been charged with driving under the influence after crashing his car into a highway construction truck.
According to CNN, a California Highway Patrol spokesman reported that the crash took place around 2:00 a.m. Monday, Feb. 10 on the Ventura Freeway.
Speed skater Olga Graf won Russia its first medal of the 2014 Olympic Games on Sunday. In a surprising win, she took the bronze medal in the women’s 3000 meter event at Adler Arena.
Her moment of triumph almost ended in embarrassment though, when – following her cool-down lap – an ecstatic Graf unzipped her skin-tight racing suit right down to her belly button, forgetting that she was wearing nothing underneath.
Samuel L. Jackson has been a Jedi Knight named Mace Windu, he’s been comic book hero and spy Nick Fury, and he’s been…well Samuel L. Jackson. But there is one role that he has not taken on and it’s left one news anchor’s ears ringing and face quite red.
The future looks fantastic for drivers. Electric cars are set to begin reducing driving costs and helping manufacturers meet emissions requirements within the next two decades.