Articles from RealWire b2b marketing

Primary tabs

LANSA Raises Bar for Low-Code Software Development with New Release of Visual LANSA

London, UK - 31 July 2018 - LANSA (www.lansa.com), the original low-code vendor, has announced a major new release of its software development platform, Visual LANSA. This raises the enterprise app development bar by delivering the ability to build scalable mobile, web and desktop applications significantly faster than before.This latest release will accelerate customers’ digital transformation projects, from disruptive customer apps to critical line-of-business solutions. Visual LANSA developers now have access to a range of...

Source: RealWire

APAC Brand Leaders and Marketers to join the 'Content Marketing Summit Asia' in Singapore on Aug 15, 2018

Limited Delegate / Membership and registrations are now available.Innovative content creators may explore collaboration and partnerships. Singapore, July 26, 2018: The upcoming ASEAN edition scheduled to be held on August 15, 2018 at Singapore will host over 30 C-Suite global experts and practitioners from leading brands such as P&G, Nestle, Ericsson, SGInnovate, Under Armour, AON, Honeywell, Intel, Cisco, Dolby, Prudential, Temasek, Kayak and others. Over 400 delegates shall join the forum to acquire knowledge, get actionable...

Source: RealWire

MediaValueWorks Rolls Out Stakeholders Study For Actionable Insights

The research product will enable enterprises to garner strategic insights across the length and breadth of their organization to identify scope of efficiency, productivity improvementNew Delhi, July 19, 2018: MediaValueWorks one among the leading agencies offering 360-degree communication services across the globe has added another jewel to its crown with the launch of “Stakeholders Study”.The study will involve exhaustive research, feedback interviews coupled with an aggressive focus on engaging the key stakeholders of an enterprise...

Source: RealWire

Artesian Solutions Maintains Leading Position in the Sales Intelligence Market

17th July 2018: Artesian Solutions, the Artificial Intelligence powered sales intelligence service that equips B2B teams with the advanced tools they need to succeed in a modern insight driven sales environment, has once again been named amongst the highest performing sales intelligence vendors in G2Crowd’s latest report. G2Crowd’s Summer 2018 Sales Intelligence grid ranks vendors based on user reviews against a wide range of criteria including customer satisfaction, return on investment, and performance. 95% of...

Source: RealWire

Ultima Displays Launches Mantis - World's First Multifunctional Roller Banner Of Its Kind

Cost-effective and flexible design gives customers a two-in-one solutionCorby, UK, 5 July 2018 - Mantis - a revolutionary multifunctional roller banner with a patent-pending top rail design which gives exhibitors a two-in-one solution - has been launched by Ultima Displays, Europe’s leading one-stop solutions and hardware provider. As the newest addition to Ultima Displays’ Economy range, which offers modern, versatile and elegantly designed products to accommodate all budgets, Mantis is the first roller banner of...

Source: RealWire

89% of UK IT chiefs admit they keep legacy apps running on 'life support', compromising security and digital transformation

New study: IT decision makers reveal why they feel forced to keep obsolete systems running just to keep the data accessibleCrawley, UK, 26 June: 89 per cent of IT decision makers in UK enterprises admit they are keeping old or legacy applications alive just to keep the historical data accessible, according to a new study. They recognize, however, that retaining these obsolete systems leaves businesses more open to security threats (87 per cent), and eats...

Source: RealWire

New CIM postgraduate qualification addresses skills gap in international marketing

New CIM qualification addresses knowledge gaps in digital, metrics and strategy for marketers based outside the UKResearch shows an increased demand for marketers with a ‘global mindset’CIM & PwC identify fastest growth occurring in markets outside of the EUThe Chartered Institute of Marketing (CIM) has launched a Postgraduate Diploma in Professional Marketing, a new qualification for marketers based outside the UK. The course equips marketing leaders overseas with the skills to open up and develop...

Source: RealWire

Scottish Legal Aid Board is first Scottish public body to move to Oracle Cloud

The Scottish Legal Aid Board (SLAB) has ‘gone-live’ with Oracle Cloud. The move which is in line with the Scottish Government’s Digital Strategy for Scotland means that it is the first public body to make this transition. SLAB is responsible for managing legal aid in Scotland and enables people, who would be otherwise be unable to afford it, to get help for their legal problems. Running efficient IT systems is an important element in delivering...

Source: RealWire

Manzama and OnePlace develop partnership bringing market intelligence to client lifecycle management

May 21, 2018 - Bend, OR -- Manzama and OnePlace today announced a partnership which will allow for seamless integration of Manzama data and insights into OnePlace’s Client Lifecycle Management solution for Professional Services firms. The integration allows organizations to bring in key information provided by the Manzama Intelligence Platform directly into their OnePlace CRM environment for better access and utilization by stakeholders and teams across the firm. This integration encompasses not only information from...

Source: RealWire

NewVoiceMedia study finds UK sales reps are failing to provide the emotive experiences that boost customer acquisition and retention

LONDON 17 May 2018 – New research[1] from NewVoiceMedia, a leading global provider of cloud contact centre and inside sales solutions, reveals that less than half (46 percent) of UK sales professionals made a personal or emotional connection with the majority (51 percent or more) of their prospects over the last year, despite acknowledging the impact that emotive experiences have on sales success. NVM found that more than three-quarters (74 percent) of sales reps believe...

Source: RealWire