Articles from RealWire marketing news

Includes promotions of Doug Bell to Global CMO and Christian Broscheit to Global CRO Berlin and San Mateo, January 10, 2020 ‒ Searchmetrics, the Search and Content optimization platform, today announced important changes to its senior leadership team that are designed to prepare the company for faster international growth. Former VP of Marketing and US CMO, Doug Bell, is promoted to Global CMO. Former VP Sales & Services EMEA, Christian Broscheit, is promoted to Global...

Source: RealWire

Quintessentially founder’s new app Kindred gives back to conscious consumers with every transaction London, 11 December 2019: Kindred, a new platform that digitises word-of-mouth recommendations on social media, has raised £2.25 million in seed capital investment and has a £35 million valuation pre-revenue. Board investors are Richard Laxer, ex-President of GE Capital, and Dan Bricken, ex-International President of Wells Fargo M&A. Kindred, which launched in October, creates new direct sales for brands, enabling them to...

Source: RealWire

For the first time in the history of the H2020 program, the EC enters as a partner in a group of European companies through the Framework Program born with the aim of supporting startups in the European Union with the potential to become ‘unicorns’ Madrid, December 10, 2019 - OrbitalAds, the Spanish company that has developed the only solution in the world capable of optimizing, automatically and in real time, any search engine marketing (SEM)...

Source: RealWire

Largest European personalisation technology provider expands on back of new funding and identity London and Paris, 10 December 2019, Kameleoon, the leading AI-driven personalisation and A/B testing platform provider, today announced the appointment of Martin Harrison as its first UK Managing Director to drive its growth into the UK and Northern European markets. Martin has over 10 years of experience in ecommerce with both agencies and technology providers. Most recently he was Regional Vice President...

Source: RealWire